May
2011
MosBuild
2011 exceeds all pre-show forecasts
The
Russian building and interiors industry continues to
occupy a notable place on the global market, influencing
worldwide trends with its latest designs and innovations.
MosBuild is Russia’s largest platform for showcasing
the best the industry has to offer. The event took place
on 5–8 April 2011, occupying two of Moscow’s largest
exhibition venues, Crocus Expo and Expocentre.
This
year, MosBuild exceeded all pre-show forecasts, featuring
18% more exhibitors compared to last year’s event. 2,472
companies from 49 countries demonstrated their latest
products, technologies and services to a record of 104,648
unique trade visitors, who attended the show over a
period of four days.
The
increasing interest from global countries and associations
was confirmed by the participation of 16 national groups,
including Belgium, Canada, China, Croatia, Denmark,
Germany, Finland, Taiwan, Lithuania, Serbia, Italy and
many others. International Event Manager, Chris Christofi,
comments: “As the leading trade exhibition, MosBuild
gives an accurate indication of the development and
the potential of Russia’s building and interiors market.
We were absolutely delighted to welcome so many national
groups this year. This really confirms that Russia is
becoming a key territory for thousands of international
industry players”.
MosBuild
was officially opened by HRH Prince Philippe of Belgium,
who was in the country as part of his Belgian trade
mission to Russia. Regarding his involvement at MosBuild,
HRH Prince Philippe commented: “On my third visit to
Russia, with an important trade mission, I was pleased
to participate in the official opening ceremony of MosBuild.
As a result of the building and interiors industry growth
in Russia, many Belgian companies have shown strong
interest in this market. 22 companies that came with
me to Russia exhibited at the event”.
Furthermore,
for the first time in 2011, e3Forum was held alongside
MosBuild. The event was dedicated to issues related
to ecology, energy conservation and efficiency in building
and construction. The programme included a conference
entitled “Technology Design and Construction of Energy
Efficient Buildings, Passive House” and SCP low-rise
housing.
The
‘eco’ theme was not only reflected in the business programme.
MosBuild 2011 marked the launch of a new brand – e3.
The brand represents a new ideology of building, combining
three concepts: ecology, energy and efficiency. Starting
in 2011, stands displaying products that comply with
the principles of e3 are given the ‘e3Build’ logo, distinguishing
them from their competitors.
The
organisers of ITE have big plans for their flagship
event. MosBuild 2012 will be held in just one venue
in the centre of town, Expocentre, but it will be spread
over a two-week period. Week one will take place from
2nd to 5th April and week two from 10th to 13th April
2012.
Week
one will feature a series of interior and decor products
events, each promoted within its niche sectors. They
include bathrooms, ceramics, technoceramica, doors and
locks, flooring, wall decor, decotex, and paints and
coatings.
Week
two will focus on the building sector and will feature
events covering building materials and equipment, hardware
and tools, windows, plumbing and pipes, lighting and
electrics, architectural stone and interior finishes.
Commenting
on plans for MosBuild in 2012, Event Director Ruzanna
Sarkisova said: “The decision to alter our venue arrangements
next year provides us with yet another opportunity to
drive MosBuild forward. We have structured the two-week
event to help visitors plan an efficient trip, during
which they can spend more time conducting business and
less time travelling between two venues. The change
is part of a large-scale investment and development
project and the fact that we are taking a hugely successful
product and improving it in so many ways is very exciting.
I am confident that we will deliver on our ambitious
plans and we will continue to put our customers at the
heart of everything that we do. MosBuild is a first-class
marketplace for business and our commitment is to make
it better and better – every year”.
Ends.
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